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Russ Hodgson

Creative Director

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About me
Trained as a graphic designer, Russ spent over 20 years in advertising, working on recruitment and graduate marketing, progressing to creative director level, where he headed up creative and digital teams working with blue chip organisations including AstraZeneca, Deloitte and KPMG. Russ leads his creative and digital teams through strong design leadership which translates into concept development through to brand creation and embraces all the creative processes in between. Since joining Point 6, Russ’ work has included Europe-wide print, film and digital marketing campaigns for Philips Lighting and packaging solutions for Holland & Barrett – Europe’s leading retailer of Vitamins, Minerals and Herbal Supplements.

Expertise
Strategic creative direction, leading creative and digital teams, concept development, brand creation, advertising and marketing, creative messaging and positioning, film and photographic solutions.

In my own words
“Developing creative solutions that enable our clients’ brands to move in new and inspiring directions that deliver tangible results is what gets me up in the morning. At Point 6, we believe anything is possible – you just have to keep on asking questions.”

Latest posts

Last chance | Experience Life in the Dark at the Natural History Museum

February 18, 2019 | Emmet Carmody

In the NHM’s own words, Life in the Dark is a chance to “meet the creatures that thrive at night, in pitch-black caves and deep in the sea.” The first creatures we met were of the fantastical forest variety; ... Read More

I like candy | A brief history of a Valentine’s Day classic

February 14, 2019 | Mya Cohen

In Great Britain, Valentine’s Day began to be celebrated around the 17th century by friends and lovers exchanging small tokens of affection or handwritten notes. This progressed in the 1900s, due to advancing technology, printed cards began to be manufactured, ... Read More