Trained as a graphic designer, Russ spent over 20 years in advertising, working on recruitment and graduate marketing, progressing to creative director level, where he headed up creative and digital teams working with blue chip organisations including AstraZeneca, Deloitte and KPMG. Russ leads his creative and digital teams through strong design leadership which translates into concept development through to brand creation and embraces all the creative processes in between. Since joining Point 6, Russ’ work has included Europe-wide print, film and digital marketing campaigns for Philips Lighting and packaging solutions for Holland & Barrett – Europe’s leading retailer of Vitamins, Minerals and Herbal Supplements.
Strategic creative direction, leading creative and digital teams, concept development, brand creation, advertising and marketing, creative messaging and positioning, film and photographic solutions.
In my own words
“Developing creative solutions that enable our clients’ brands to move in new and inspiring directions that deliver tangible results is what gets me up in the morning. At Point 6, we believe anything is possible – you just have to keep on asking questions.”
***STOP!*** Before you read on, make sure you have checked out part one – Exploring the growing world of horticulture technology at GreenTech 2019.
It’s been a couple of weeks since team Point 6 hopped on a plane to ...
Team Point 6 were up bright and early on Wednesday, enduring stressful taxi journeys and never-ending Pret queues to jump on the early flight to Amsterdam.
But was the crack-of-dawn flight worth it? Definitely.
Our client, Signify, was showing ...