Brand Archives |

Supporting World Breastfeeding Week

August 9, 2019 |

Photo by Wes Hicks on Unsplash

World Breastfeeding Week takes place during the first week of August every year and aims to champion breastfeeding while improving the health of babies worldwide. The World Alliance for Breastfeeding Action reports that scaling up breastfeeding … Read More

How the rise in wellness is shaping our snacking habits

June 28, 2019 |

Successful Chinese brand Premium Farm came to us for help creating a new brand identity for their UK product line: a range of healthy, freeze-dried fruit snacks. Having munched on a pack of these tasty treats, we explore the … Read More

Five easy tips for keeping your teeth healthy

June 12, 2019 |

Photo by from Pexels

Here at Point 6, working with esteemed dental healthcare brand Wisdom made us re-think our cleaning habits. We already know that brushing your teeth is an accepted part of everyone’s day – performed on sleepy autopilot first … Read More

Exclusively Housewares 2017 – on-trend ADDIS cleans up

June 19, 2017 |

Design Director, Graham Renwick headed on down to the show to check it out. With our hearts and minds deeply rooted in the world of housewares for our client ADDIS Housewares, this was a big year for both of … Read More

What attributes make Guinness such a branding success? | 6 of the best

March 17, 2017 |

The Guinness brand was born in Dublin in 1759, and made its advertising debut 35 years later. Today, the stout is truly world-famous, enjoyed by people in all corners of the earth. The tipple remains synonymous with Ireland – … Read More

Lighting up the world of Fashion Retail

February 26, 2016 |

Photo credit: Deloitte Digital

Guest speakers and presenters including Colin Jeffrey, Retail Director at Deloitte Digital and James Veenhoff of Dutch consultants Fronteer shared insights, advice and inspiration. On the agenda were key discussion topics including; latest trends, the importance … Read More

Love, love me do… as retail spend this Valentine’s Day hits £980m

February 14, 2016 |

Every year we are enticed to show how much we care by splurging on our loved ones for Valentine’s Day.

The latest spending figures reported in Retail Week from Mintel and Verdict suggest shoppers are expected to spend £15m more … Read More

We all went nuts

December 10, 2015 |

This week – healthy snacking, an ever-growing category we are championing here at Point 6 towers.

And then it happened. It was there on the screen for all to see. Prime time BBC footage of our newly designed Holland … Read More

The best new health food brands on the market

April 2, 2015 |

Food brands are taking notice of our desire to improve our fitness and physique and are starting to give us exciting new products that not only do good, but look good too!

We are coming across many more gluten-free, … Read More

Ultra-pure – the packaging trend for 2015

March 19, 2015 |

As a reaction to a growing consumer appetite and appreciation for minimally designed brands, ultra-pure is a trend where companies look to create fuss-free, stripped-back packaging systems and brand environments. The desire for a clean, almost pharmaceutical feel is … Read More