Direct Marketing Archives |

We love Valentine campaigns

February 3, 2014 |

Engaging consumers in themed campaigns around the traditional seasonal peaks like Valentines, Mother’s day, Fathers day, Easter, summer, holidays, the World Cup, Halloween as well as the big Ho,Ho,Ho is not new and can become clichéd, cheesy and lack … Read More

Crunchtime for the Christmas card?

December 12, 2013 |

This is despite 41% still seeing it as an important method of staying in touch and over a third (38%) as in keeping with tradition.

What’s more, businesses also appear to be shying away from traditional Christmas cards this … Read More