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Agency Insights

News, views, and hot-off-the-press updates from the Point 6 studio.

Brand Showcase: Volume 3
4 years ago 6 mins

Brand Showcase: Volume 3

Lush Hello gorgeous… Not a traditional opening gambit to a Point 6 blog perhaps, but it's the greeting of choice on the 'Who we are' page of the Lush website. And since Lush is the company we're discussing in this month's Brand Showcase blog, we hoped it might be fitting. Strap in for a stark […]

Brand Showcase: Volume 3
The Brightside Blog: volume 8
4 years ago 5 mins

The Brightside Blog: volume 8

Here are our favourite good news stories from the last month.

The Brightside Blog: volume 8
The Brightside Blog: volume 7
4 years ago 6 mins

The Brightside Blog: volume 7

Here are our favourite good news stories from the last month.

The Brightside Blog: volume 7
Brand Showcase: Volume 2
4 years ago 5 mins

Brand Showcase: Volume 2

innocent Welcome to the latest edition of Point 6's Brand Showcase and this time we're turning our attention to a brand lots of us know and love: innocent. Our admiration for this company extends far beyond our enjoyment of its tasty smoothies and crisp, refreshing juices — it has been absolutely killing it on the […]

Brand Showcase: Volume 2
The Olympics, mental health and the new normal
4 years ago 7 mins

The Olympics, mental health and the new normal

She's 24 years old, a survivor of one of the most heinous abuses in US history, and the most decorated gymnast of her generation. If naysayers are to be believed, though, she's also mentally weak. But let's back up for a moment before we get to the woman in question. So, it's over. After a […]

The Olympics, mental health and the new normal
5 companies that absolutely nail their branding
4 years ago 9 mins

5 companies that absolutely nail their branding

Branding is tricky. At its core, the concept of branding is that of building an identity, of choosing who it is you wish to be, the values and ideals you wish to represent, and finding the tone of voice that best helps the decided upon "true you" to come across. All the while selling a […]

5 companies that absolutely nail their branding
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