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Agency Insights

News, views, and hot-off-the-press updates from the Point 6 studio.

The Olympics, mental health and the new normal
4 years ago 7 mins

The Olympics, mental health and the new normal

She's 24 years old, a survivor of one of the most heinous abuses in US history, and the most decorated gymnast of her generation. If naysayers are to be believed, though, she's also mentally weak. But let's back up for a moment before we get to the woman in question. So, it's over. After a […]

The Olympics, mental health and the new normal
5 companies that absolutely nail their branding
4 years ago 9 mins

5 companies that absolutely nail their branding

Branding is tricky. At its core, the concept of branding is that of building an identity, of choosing who it is you wish to be, the values and ideals you wish to represent, and finding the tone of voice that best helps the decided upon "true you" to come across. All the while selling a […]

5 companies that absolutely nail their branding
The Brightside Blog: volume 6
4 years ago 5 mins

The Brightside Blog: volume 6

Here are our favourite good news stories from the last month.

The Brightside Blog: volume 6
Plastic Free July: 7 Plastic Alternatives You Need To Know
4 years ago 8 mins

Plastic Free July: 7 Plastic Alternatives You Need To Know

Hello and happy Plastic Free July! For those unaware, Plastic Free July is an initiative that helps people around the world come together as part of the solution to the global plastic pollution problem. The idea is to raise awareness, provide resources and encourage individuals and societies to cut single-use plastic out of their lives […]

Plastic Free July: 7 Plastic Alternatives You Need To Know
Brand Showcase: Volume 1
4 years ago 5 mins

Brand Showcase: Volume 1

Tony's Chocolonely Here at Point 6, we love our clients and are proud of the work we do together. But that doesn't mean we're short sighted enough to think there isn't a whole heap of amazing work being done outside of our hallowed halls. There are heaps of brands doing bold and brilliant things that […]

Brand Showcase: Volume 1
The Brightside Blog: volume 5
5 years ago 5 mins

The Brightside Blog: volume 5

Here are our favourite good news stories from the last month.

The Brightside Blog: volume 5
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